Digital Marketing Manager

Join the Aimtal team!

Aimtal is looking for an experienced Digital Marketing Manager to join our team. This is a fully-remote, part-time contractor position with potential for full-time hours based on performance. If you love creating and analyzing high-quality content and multi-channel marketing campaigns, then keep reading!

We’re looking for someone who can jump in with both feet and blow our socks off with their marketing skills, creativity, analytical mindset, and resourcefulness. You will work closely with our account managers on many client projects to create, execute, and analyze content and marketing campaigns for a variety of channels including, but not limited to social media, digital advertising, websites, blogs, email, videos, and long-form content like guides, whitepapers, or case studies.

The ideal candidate has a passion for marketing and is able to turn technical information and ideas into compelling, easy-to-understand insights for our clients’ audiences.

Your main responsibilities will include:

  • Plan and execute all digital marketing for clients, including lead generation funnels, SEO/SEM, marketing database, email, social media, and advertising campaigns
  • Manage social media channels for clients
  • Assist in creating, monitoring, and reporting on advertising campaigns for the various types of content noted above
  • Assist in the research, copywriting, and analyzing of various types of content such as social media posts, blogs, advertising captions, landing pages, and emails
  • Measure and report performance of all digital and content marketing campaigns, and assess against client goals (ROI and KPIs)
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize strong analytical skills to evaluate end-to-end customer experience across multiple channels and customer touch-points
  • Inform and assist in the development of digital and content strategies for Aimtal’s clients that result in high engagement and performance
  • Ability to assist with other marketing tasks, such as image creation if needed
  • Perform and execute various marketing administrative tasks
  • Provide excellent client services and support

About You

You may be a good fit for this role if…

 

  • You have a passion to create, and when you create, you always think of the person who will experience the content you produce
  • You have at least 3 years of marketing experience, preferably in the business-to-business (B2B) sector, tech industry, and/or a related field
  • You have experience working at a marketing agency
  • You can identify and understand big picture ideas as well as the granular details (your friends say you’re always the one to find a typo)
  • You’re tech-savvy and like to stay in-the-know with the latest digital trends and technology
  • You have used (and like to use) digital and marketing technology (“martech”) tools like HubSpot, Google Analytics, Sprout Social, and WordPress
  • Experience in setting up, using, and optimizing Google Analytics, Google Tag Manager, Google Search Console, and social media tracking codes for advertising and websites
  • You have experience with advertising on social media platforms and Google
  • You demonstrate the following qualities and skills:
    • Leadership and an ability to inspire others 
    • A collaborative spirit and focus on community
    • Intellectual curiosity and analytical strength 
    • Creativity to generate new solutions to existing challenges 
    • Growth in both professional and personal endeavors

About Aimtal

Aimtal is a digital and content marketing agency. We’re a remote-first company that provides services and solutions to companies primarily in the tech industry.

We’re rapidly growing our team of brilliant marketing consultants, account managers, graphic designers, and content creators who are committed to delivering delightful digital and content experiences to our clients and their audiences. We uphold and embody our core values: communicate clearly, work collaboratively, understand the customer, keep an open mind, take the initiative, and be exceptional.

We believe in and practice empathetic marketing. This means that every marketing campaign, blog post, social media post, ad, or email is crafted with one thing in mind — our client’s ideal audience. We create valuable marketing strategies and content that engage and transform our clients’ ideal audiences into loyal customers.

Overall, our team works collaboratively to go above and beyond for each other and our clients.

We’re building a team of the future—one that always prioritizes people. With these values and ideals as our guiding lights, we’re building remarkable brands and a new way of marketing.

How To Apply:

Step 1: Send an email to [email protected] with your resumé attached as a PDF and the following information in Steps 2 & 3.

Step 2: Introduce yourself as a teammate. Tell us who you are as a person and as a marketer. We believe in bringing our full selves to our work. Please bring your full self to your application, whatever that means to you.

Step 3: We want to get a sense of how you think. Please provide responses to the following in your email application:

  • What marketing work have you created that you are most proud of? Please share a link of your best article, campaign, or another type of content you’ve created with a short explanation of why it’s your best work.
  • What are the first three things you do when you are assigned to execute a marketing task such as building an advertising campaign or writing a blog post?
  • In the tech industry, who do you think does a great job creating content that is both insightful and enjoyable? Why? This can be an organization or an individual.

The quality of your application isn’t directly related to the length. Please limit your email to 1,500 words.

Thanks for your interest in joining the Aimtal team. We’re excited to hear from you!